Archive for April, 2010
April 26th, 2010
Puerto Rico’s Regulatory Revisions
On November 27, 2009, the Commonwealth of Puerto Rico released revised, less restrictive, Sweepstakes and Games of Chance Regulations. In the past, the regulatory barriers made it very difficult and sometimes impossible for many brands/sponsors to open their promotions to residents of Puerto Rico.
The new less restrictive regulation better aligns with regulations upheld by the United States, therefore, seems likely that brands and sponsors will begin extending their promotions to residents of Puerto Rico. Continue on…
April 26th, 2010
Prizes, Taxes, & 1099 Forms
Taxes on that prize? No one ever told me… When that 1099 tax filing arrives in your mailbox and you don’t remember where it came from or why it was sent to you, think back for a moment.
It could likely be from a prize you won in a sweepstakes the prior year. Prizes over $600 are considered miscellaneous income to the government and sponsors are required by law to issue a 1099 form to winners who receive a prize (or multiple prizes) valued over $600. Continue on…
Categories: Social Media, Technology, Travel
April 26th, 2010
Navigating Promotions in a Facebook World
We receive a lot of questions from Clients about integrating Facebook into their promotions….so we thought a little Facebook Guidelines 101 might be helpful. Now the good news is that the new guidelines do not prohibit any company (big or small) from using promotions to grow their fan base. But the bad news is you have some rules to follow. So to help you get started, we wanted to highlight what we consider to be the most important components.
Continue on…
Categories: Advertising, News, Promotion Risks, Social Media, Technology, Tips, Winners