April 19th, 2011
Florida is Enforcing
Beware, Florida is enforcing the Florida Game Promotions Statue s. 849.094 (2) (e), F.S to the tune of $1,000 for the first violation. The statue states that it is unlawful for any operator to require an entry fee, payment, or proof of purchase as a condition of entering a promotion. With that said, Sponsors can no longer open Promotions to customers (even customers prior the start date of the promotion) with a paid service only; such as cable subscriptions, mobile plans, etc. You can run this type of promotion as long as the non-customers (general public) can also enter.
Categories: Legal, News, Promotion Risks, Winners
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Mike says:
Like most states, I suspect that Florida is beating the bushes for revenues and is combing through everything to drum up cash. We recently paid a $500 fine to Florida after our sweeps registration was declared “late”. This was technically true but only after they had returned the original application three days after the official start date because the name of the registering company did not EXACTLY match the name of the company on the surety bond - the former was missing the letters “Inc.” at the end of the company name. I’m not kidding….Lesson learned.