Archive for the ‘Budget Friendly’ Category

June 1st, 2011

Facebook Deals…just brilliant!

How many times have you seen a discount or great deal and thought to yourself “I could have used that 2 days ago”? Well now you can uncover discounts, free offers, and savings in the moment…where you are….when you actually need them. Simply open Facebook on your mobile phone, select NEWS FEED or PLACES and tap CHECK IN. Look for the yellow or green deals ticket next to the nearby places and presto; deals and discounts are served up that mean something to you…in the moment…when you need them. Hey, you can also share the deals with friends (this is Facebook after all)…the more, the merrier.

April 19th, 2011

How do the taxes work?

One question we are frequently asked by winners is in regard to taxes….they would love to accept a prize, but are unsure of the tax obligations. So here is the skinny on how it all works. If you win a prize that has a retail value of $600 or more, you will be issued a 1099-MISC Tax Form in the following calendar year that will reflect the retail value of the prize. The 1099-MISC Tax Form is a form used to report to the IRS income as the result of a prize won. It is also used to report rent, royalties and a variety of other types of income. The amount of taxes each individual winner will be required to pay to the IRS really depends on their household income, deductions, etc. So it is always best to consult your tax advisor when determing if a prize is financially reasonable for any winner to accept.

October 13th, 2010

Reassess the Value of the Online Experience

With the use of social networking sites quadrupling in the 18+ age demographic over the past few years, advertisers are tapping into a new generation of consumers who are using social media as a way to connect with their local and global communities. With the current economy, consumers and advertisers alike have reassessed their priorities and are looking to make a difference in their communities and in the world at large. Online social networking campaigns, which are taking the place of multi-million dollar advertising campaigns, cost considerably less to bring to market. Marketers get more “bang” for their “buck” with social media campaigns than with traditional marketing vehicles as they are designed to engage and interact with customers, allowing consumers to share their “message” online with friends. In essence, the consumer is the media that carries the message.
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July 12th, 2010

Why are so many Sweepstakes void in Quebec?

The government of Quebec has a number of laws in place that are intended to protect the citizens of Quebec, but in–turn impose a significant burden of resources and money to Sponsors.

In order to allow residents of Quebec to participate in a Sweepstakes, Sponsor must do some or all of the following things:
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July 19th, 2009

You’re Already “Going Green” and Might Not Know It

The increased popularity of online marketing as a promotional tool aligns with the current trend in our society to “go green.” The new generation of technology, which includes social media networking is a low-cost way to engage consumers that is as well eco-friendly.

Chances are, you have chosen to use online and social media networking solutions for your promotions for the efficacy and viral nature of such platforms. But have you considered the positive environmental impact from using online promotions? Continue on…

April 23rd, 2009

Some Ways to Run a Promotion AND Beat the Recession

These days more and more clients are calling us to ask, “We want to run a promotion but keep the costs low, how do we do that?” or “Can we do that?”.  In our 16th year administering promotions, we know a little something about running promotions on a budget: Continue on…