Archive for the ‘Statistics’ Category

July 12th, 2010

The Party “Just” Started

Have you ever been to a party where the food is great, the beverages are flowing, the conversation is engaging but the dance floor is empty.  Following a bit of time, everyone loosens up, puts down their guard and magic starts to happen.

http://www.youtube.com/watch?v=GA8z7f7a2Pk&feature=player_embedded

Welcome to the world of Social Media Promotions. Continue on…

February 5th, 2010

Why Promotion Results Matter

Too often, we see clients conduct massive, large-budget campaigns. The campaigns may be well received and may receive a lot of press, but a simple question post promotion as to whether or not the promotion objective was met – be it increased store traffic or sales, is surprisingly an overlooked answer.

If you can’t measure the results, Continue on…

December 3rd, 2009

2009 Holiday Sales - Up or Down?

As the holiday season is approaching, marketers are wondering, “How will holiday sales be this year?”  Obviously people still have concerns about the economy and are being cautious with their spending.

“Households continue to focus on “essential gift giving” such as staple consumables, candy, beverage/alcohol and entertaining at home, and 86 percent said Continue on…

March 3rd, 2009

Promotions Drive Results

Promotions Drive Results

Did you know that running a promotion can help sell your product. Promotions allow a Sponsor to receive valuable information from consumers in exchange for a chance to win. It’s a win-win for everyone…

Continue on…