Archive for the ‘Travel’ Category

April 26th, 2010

Social Media and the 2010 Winter Olympics

Social media sites such as Twitter and Facebook transformed the way people viewed the 2010 Olympic Games.  Social media presented opportunities for interested viewers to follow events and athletes’ results as well as locate Vancouver 2010 Cultural Olympiad events and details. Rather than navigating the cumbersome official Olympic website, some people used social media to get directions to Olympic venues and others tweeted about the Games from their living room couches.

Long before the first athlete stepped into the Olympic stadium, Continue on…

May 27th, 2009

Travel Tips from the Front Lines

So, your Promotion has ended, and now you are charged with the task of booking your Grand Prize winner’s travel. Keeping in mind that your winner may never have ventured farther than the outskirts of their hometown, it would be wise to provide them with more than just their airline tickets & hotel confirmation number. It’s all about the experience for the winner – think about it… being a Grand Prize winner is a huge deal! To ensure that your winner has the best possible experience, a little hand-holding will turn a good experience into a GREAT experience. Some things to consider… Continue on…

April 23rd, 2009

Some Ways to Run a Promotion AND Beat the Recession

These days more and more clients are calling us to ask, “We want to run a promotion but keep the costs low, how do we do that?” or “Can we do that?”.  In our 16th year administering promotions, we know a little something about running promotions on a budget: Continue on…